Creative Direction & Leadership
To drive trial of Pizza Hut's new Thin Crust Pizza among Gen-Z and younger, we turned ANY pizza box into a coupon. Key influencers helped drop the news, which quickly spread on social.
Case Study
Creative Direction & Leadership
To drive trial of Pizza Hut's new Thin Crust Pizza among Gen-Z and younger, we turned ANY pizza box into a coupon. Key influencers helped drop the news, which quickly spread on social.
Case Study